Oct 14 | 10:15 am - 11:15 am

The New Economics of a Marketplace World

Location: JFK Library - Smith Hall


Learn about the business-critical marketplace strategy decisions that will transform your business, translating to real impact on your bottom line. Platform Pioneers in retail will take the stage to share how they've evolved marketplace strategies by rethinking their approach to cannibalization, merchandising & promotion and product assortment. You'll also hear from Platform Pioneers in manufacturing and distribution who have launched marketplaces to create entirely new markets, capture new value on their value chains, and modernize their dealer networks.


Mirakl is powering the platform economy by providing the technology, expertise and partner ecosystem needed to launch an eCommerce marketplace. With the Mirakl Marketplace Platform, businesses can offer more, learn more and sell more. Over 200 organizations in 40 countries trust Mirakl’s proven technology and expertise.


Download Gartner’s latest report, 11 Imperatives When Building an Enterprise Marketplace, and find guidance from Gartner on the technical and operational issues that you should consider so that you can ensure marketplace success from the start. 


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