July 11, 2019
11:30 - 12:00
Arrival & Networking
11:30 - 12:00
Welcome & Registration
12:00 - 13:00
12:00 - 13:15
Lunch & Keynote
13:00 - 13:30
Ecosystems: The Future of Business
Third party sales have grown from 3% to 58% of Amazon’s sales in the past 20 years. Fueling Amazon's rapid growth is the marketplace model, a new business model centered on building ecosystems of partners to improve the distribution of goods and services in a profitable way. Adrien Nussenbaum, CEO and co-founder of Mirakl, discusses why every business must seize the opportunity to participate in the platform economy and create a new ecosystem.
AdrienNussenbaum (Mirakl)
13:15 - 15:15
13:30 - 14:10
Ready to Self Disrupt? Retailers Join the Platform Economy
Last year, online marketplaces accounted for 52% of global eCommerce sales, and sold more merchandise than all stand-alone retail web sites combined. Hear how top Mirakl customers launched their own online marketplace quickly to offer an endless aisle, improve customer experience, increase lifetime customer value, and increase in-store sales.
TonyChivari (1-800-FLOWERS.COM, Inc.)JonFahrner (Albertsons)AntoninoGuichard (Liverpool)KamalKirpalani (Mirakl)
14:10 - 14:40
Competing in a World of Sectors Without Borders
Digitalization is causing a radical reordering of traditional industry boundaries. What will it take to play offense and defense in tomorrow's ecosystems? Join Venkat Atulri, Senior Partner of McKinsey, as he discusses the intersection of existing business models, new technology, and new business models.
VenkatAtluri (McKinsey & Company)
14:40 - 15:20
The $9 Trillion B2B Platform Revolution
Forrester predicted the B2B online commerce market would reach $9 trillion in the U.S. last year, and nearly 90 percent of business buyers already make B2B purchases through an online marketplace. Learn how top Mirakl customers launched their own online marketplace to capitalize on this opportunity, offer business customers what they want, improve customer experience, and establish themselves as leaders in the platform economy.
TzipiAvioz (Mirakl)NickOstergaard (Toyota Material Handling)ChristopherShen (Hewlett Packard Enterprise)
15:15 - 16:00
Networking Break
15:20 - 16:00
Networking Break
16:00 - 17:30
Master Class Tracks
16:00 - 17:30
Master Class: Platforming Your Business
The Platform Economy is driving the future of commerce. Companies that have been early adopters of the marketplace model have reinvented the way we do business, how we think about customer engagement and customer relationships, how we sell, and how we market. In this Master Class led by Deloitte Digital, find answers to the strategic questions that will transform your business in the Platform Revolution.
BradyEmerson (Deloitte Digital)
16:00 - 17:30
Master Class: The Marketplace Maturity Model
Going beyond the conventional first-party retail model starts with a clear plan for marketplace implementation. In this Master Class led by McFadyen Digital, understand each of the critical decision points tied to the marketplace model, and identify the key growth drivers that your business needs to focus on in its journey to marketplace maturity.
TomMcFadyen (McFadyen Digital)
17:30 - 18:00
Global Product Update: The Mirakl Marketplace Platform
Learn about our latest innovations and see how our customers get creative with the Mirakl Platform. We'll share our vision for the coming years and provide a sneak peek of our newest product set to disrupt the marketplace ecosystem.
LauraIrwin (Mirakl)NagiLetaifa (Mirakl)
17:30 - 19:00
18:00 - 18:30
Three Years Later: Best Buy Canada’s Marketplace Journey
Accelerate your learning & performance by hearing from one of Mirakl’s longest running and highest performing clients. Best Buy Canada will share what they’ve been able to achieve with the marketplace model, and the strategies that they used to reassert category dominance in electronics and build breadth in new categories like baby products.
TzipiAvioz (Mirakl)JohnGlasgow (Adobe)BrendanToupin (Best Buy Canada)CandiceWalker (Best Buy Canada)
18:30 - 18:45
Getting Your Company to 2029
All great leaders have one eye on the present and one eye on the future. You have spent the day hearing about the platform business model, now Mirakl CEO, Adrien Nussenbaum and Bain Capital Ventures Partner, Scott Friend discuss what it takes to get your company to 2029. How will the eCommerce landscape evolve and how will you as a leader prepare your business for success.
ScottFriend (Bain Capital Ventures)AdrienNussenbaum (Mirakl)
19:00 - 20:00
Closing Cocktail Reception
20:00 - 23:00
Bastille Day Party
Join us at a wonderful Bastille Day Party complete with food, drinks and live music.
20:00 - 23:00
Bastille Day Party
June 5, 2019
09:30 - 10:30
10:25 - 11:15
10:30 - 12:30
12:30 - 13:30
13:45 - 15:00
Afternoon part 1
15:30 - 17:00
Afternoon part 2


Mirakl is powering the platform economy by providing the technology and partner ecosystem needed to launch an eCommerce marketplace. With the Mirakl Marketplace Platform, both B2B and B2C businesses can offer more, learn more, and sell more: increase the number of products available for buyers, grow the lifetime value of customers, and anticipate buyer needs and preferences. Mirakl employs a team of 60+ marketplace operators who help clients adopt best practices and client success provides critical long-term strategic guidance. Over 200 customers in 40 countries trust Mirakl’s proven technology and expertise.


Read Mirakl’s latest eBook: “Ultimate Guide to Marketplaces.” Learn the best practices for adopting the world’s most successful eCommerce model.


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